Marketing Your Home


Marketing your home has to be done correctly and has never been more important. You must have the proper exposure and timeline in place for effective results. Realtors know the importance of timing. Not all Realtors and real estate companies are the same. Make sure you’re getting every possible option and have an edge on the competition. The list below describes my complete marketing plan. We would prefer to go over this in person so that all your questions can be addressed with each step. Call me or email me for an appointment. I’d be happy to discuss with you the way I can sell your home.

The interview is the first step to any marketing plan. I would need to meet with you, view your home, and go over all your goals and plans to better understand your situation. I want to establish a plan and approach to suit your life, timeframe and future decisions regarding your home, right away. Research must be done on your property and market area. Your property history and tax information would be pulled and reviewed. Our next step is to prepare the CMA.

The CMA, also know as a Comparative Market Analysis, is what an experienced Agent uses to better understand your home’s value. We would work together to find the right price for listing your home. Next, I would review your home and recommend any improvements or changes. My experience and knowledge in this field play an important role in making sure your home looks its best and sells for the highest amount.

Once your home is ready, we would take photos of your home and produce a quality virtual tour of your home and neighborhood. Photos are what buyers see first. The right “visuals” make a huge difference to potential buyers. I would put our highly recognizable sign in your yard that displays my phone number, giving a potential buyer multiple ways to find out more information through me.

Our immediate first steps should include:

Placing your home on the MLS or Multiple Listing Service right away, so that every agent form every company knows about you home when searching for their buyers.

In-office/company discussions about your home and what it has to offer. Flyers are made and distributed and or displayed.

Your home and photos will be added to our company website and under newest listings. is the largest Realtor web site. I don’t know if anyone can top that type of traffic.

Your property information and photo will also be added to my Featured Homes page.

My Internet presence reaches buyers not only the local area, all of Ohio, all over the Country, but all over the world. This is huge. Not many agents can say they have this type of reach. This is probably one of the largest benefits you gain by using my team or myself. Unique marketing is key when selling a home. In today’s market with the competition, you not only need a Real Estate Agent who is up to date with today’s technology, but you also need a dedicated Realtor with extensive knowledge. Mass marketing, and proper exposure worldwide 24 hours a day is necessary. Your home will be placed in literally hundreds of real estate related web sites.